For your B2B marketing, I will go the extra mile with you.
As the ‘B2B Runner’ I combine two passions: One for running – and one for excellent B2B marketing. Whether sprint, training or marathon: I run with you on the marketing trail. With courage, ideas and a passion for success.
Let’s reach new goals together
Whether as a coach or as a team: I can help you make your B2B marketing profitable and innovative.
My career in B2B marketing started over 20 years ago. In various roles in B2B industrial and technology companies, I have been able to build marketing teams, develop campaigns and bring strategies to life. I now want to share this experience with you: With training, service packages and bespoke services to make B2B marketing the #1 measurable growth driver for your business.
Strategy. Coaching. Training. All for your marketing finish:
Let’s take your marketing to the next level together. I can offer you a range of services. Do you have very specific needs? No problem – I’ll put together a package to suit your needs.. Let’s talk!
B2B Marketing Packages – Your marketing sprint for fast results
Clearly defined, immediately actionable solutions to specific challenges in your business & team. For example:
- B2B strategy development
- Account based marketing setup
- Lead funnel development
B2B Marketing Coaching & Workshops – get your team ready for the marKathon
Intelligent processes & team excellence for sustainable growth. For example:
- Identification of short-term growth potential and new lead sources
- Sales – Marketing relationship workshop
- Individueal growth coaching
B2B Marketing Trainings – A Roadmap to Sustainable Success
Hands-on learning for marketing & sales professionals who want to step on the gas. For example:
- Growth Hacking for B2B Workshops
- AI in Marketing – Masterclass
- Marketing measurability
My personal manifesto as the B2B Runner
These points are important to me in my work:
Marketing has to be profitable.
After all, good marketing makes a measurable contribution to the success of the business – in terms of profit too.
There is no excuse for a lack of numbers.
We can only measure our success – and justify it – with data-driven decisions. And there are always numbers.
It’s not the budget that counts, it’s the message.
And a good message always gets though. Regardless of the budget.
By people. For people.
Because no B2B sells to companies – it sells to people. Keep your marketing human.
Rethink marketing.
Customers’ paths to purchase are changing dramatically – so let’s change too. Let’s keep reinventing marketing.
B2B marketing is just getting started.
In many B2B companies, marketing is still a decorative accessory. But we can do more: strategy, growth, innovation – the age of marketing begins now.
Marketing is teamwork.
Together we are stronger, more creative – and happier. Marketing is teamwork – even and especially with sales.
AI is a must. Not an option.
Because artificial intelligence gives us new superpowers in marketing – if we use them intelligently. Let’s do it!
years of experience
million Euro marketing-generated revenue
B2B campaigns
million ideas for you
Who is the runner-up?
I understand B2B marketing for companies with complex products and buyer journeys: for example, in the technology, manufacturing, software and construction sectors.
Technology and industrial companies
with complex products that require a high level of explanation.
Hidden Champions
who need to compete internationally and may not want to be so hidden any more.
B2B marketing and sales teams
that want to collaborate more effectively and act data-driven.
A heart for start-ups ❤️ Ask about my special rates for start- up and scale-up companies.
Our run together begins… now!
Drop me a line, connect with me on LinkedIn – or book a meeting to get to know me.